Condensed Contenders

Condensed type styles are all about proportions. Not only do they shorten the overall line length and space required for the headline, they are often spaced tighter than a typical text style. Depending on the brand you are working with, the typeface used for headlines might play a powerful role in the overall aesthetic. Let’s take a look at some families that have great condensed options, hand-picked for good looks and utility. 

Cotford Pairings.

In this collection, Tom Foley hand picks his ideal sans serif pairings for Cotford, highlighting different applications and use cases, demonstrating the range and versatility of this soulful and contemporary serif typeface.  

Rough & Rusty.

One of the most popular type decorations in recent years has been distressing. You’ll recognise it right away—often little flecks and imperfections that simulate analog printing methods or artificial aging. 

Essentially, distressed is a reaction to the dominance of sleek and perfect digital design. Check out our latest collection today.